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Senior Coordinator, Sales Planning

Senior Coordinator, Sales Planning

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Posted Date 
Digital Advertising Sales
NASCAR Digital Media

More information about this job

Company Overview


The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series™, NASCAR XFINITY Series™, and NASCAR Camping World Truck Series™), four regional series, one local grassroots series and three international series. NASCAR is a company driven by technology and innovation, both of which are central to competition and are at the core of our sport.  The sport’s impact is demonstrated with a strong corporate and media footprint. In 2017, more than 1 in 4 (28%) FORTUNE 500 companies continue to invest in NASCAR; while 58 million unique TV viewers, 55 million unique visitors to NASCAR’s in-house operated digital properties and 12 million followers on social platforms consume the sport at home. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit and, and follow NASCAR on FacebookTwitterInstagram, and Snapchat (‘NASCAR’).

Job Description

NASCAR Digital Media seeks a talented professional to join in the position of Senior Coordinator, Sales Planning based in our Charlotte office.





The Senior Coordinator, Sales Planning is a key member of the Digital Ad Sales team focused on supporting digital advertising activities specific to the sales planning and execution process.


ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.


Work with sales and marketing teams to interpret and develop media plans based on campaign KPIs and sales strategy


Serve as day to day internal sales team support for all digital media plan submissions, plan revisions and planning inquiries during the initial sale


Enter data in client-provided templates and into OMS to generate digital media plans


Create and enter Insertion Orders in Operative One order management system and manage order through approval process


Communicate ad specifications and creative lead times to Advertisers/Agencies


Participate in kick-off calls with Sales, Sales Development, and Revenue Operations/Digital Campaign Specialists to communicate pertinent information required to launch and manage campaigns


Attend weekly meetings with the Sales Reps and Revenue Operations/Digital Campaign Specialists to discuss the status of digital campaigns and address any issues


Other special projects as assigned.


Approximate travel 5% including some weekends


Required skills/experience:


2+ years of experience in digital media planning or sales support role.  College degree preferred.


The ideal candidate will be a “team player” that has a strong knowledge of Microsoft Office Suite (Word, Excel, PowerPoint) as well as the Operative One management system.


Excellent organizational and communication skills are desired along with strong attention to detail.


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.


Apply Now:

Learn more about this role and our team by applying for consideration at  

We are a company unlike any other in the world. At NASCAR you will find a community of diverse individuals focused on our history and heritage, but with an eye toward the future. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. The key to our success is our employees and we offer highly competitive salaries, benefits second to none, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!

NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, sex, national origin, age, color, disability, religion, sexual orientation, genetic information, pregnancy, or any characteristic that is protected by law.

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