The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series™, NASCAR XFINITY Series™, and NASCAR Camping World Truck Series™), four regional series, one local grassroots series and three international series. NASCAR is a company driven by technology and innovation, both of which are central to competition and are at the core of our sport. The sport’s impact is demonstrated with a strong corporate and media footprint. In 2017, more than 1 in 4 (28%) FORTUNE 500 companies continue to invest in NASCAR; while 58 million unique TV viewers, 55 million unique visitors to NASCAR’s in-house operated digital properties and 12 million followers on social platforms consume the sport at home. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe.
NASCAR seeks a talented professional to join our team in the position of Manager, Digital Ad Sales in New York office. The Manger, Digital Ad Sales supports the digital advertising sales strategy and opportunities for clients across the company’s digital platform and contributes to the Digital team’s sales revenue goal. The position also takes part in making strategic decisions designed to optimize and improve financial results and will play an integral part in building and selling media plans for clients.
Essential Duties and Responsibilities include the following. Other duties may be assigned.
Prospect, source and close deals with brand advertisers and/or media agencies for content sponsorship and advertising
Work with internal team to develop new opportunities, ideas or partnerships to secure new client revenue and/or to grow existing brand advertiser digital revenue
Work closely with internal teams and industry partners to develop and monetize unique cross-functional revenue opportunities.
Understand all partner/client goals and marketing objectives, as well as each’s competitive landscape; coordinate efforts to help achieve these goals & objectives through innovative solutions via the company’s digital and social platforms
Engage in exceptional client communication and follow-up to provide a positive end-to-end client experience, from the initial contact through post-campaign results
Utilize expertise in navigating media agency dynamics, as well as a thorough knowledge of campaign buying, digital media planning, pricing models, digital revenue operations, ad networks, trading desks and exchanges
Travel: 14% including some weekends
Education and/or Experience
Bachelor's degree from four-year college or university required plus 3 - 5 years of digital advertising sales (or related) experience; or equivalent combination of education and experience.
OTHER SKILLS AND ABILITIES
Learn more about this role and our team by applying at www.careers.nascar.com for consideration.
We are a company unlike any other. At NASCAR, you will find a community of diverse individuals respectful of our history, with an eye towards the future. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. We know the key to our success is our employees and we offer highly competitive salaries, a solid benefits package focused on wellness, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!
NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, sex, national origin, age, color, disability, religion, sexual orientation, genetic information, pregnancy, or any characteristic that is protected by law.
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