• Senior Coordinator, Digital Content

    Job Locations US-NC-Charlotte
    Digital Content: Editorial
    NASCAR Digital Media
  • Company Overview

    The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series™, NASCAR XFINITY Series™, and NASCAR Camping World Truck Series™), four regional series, one local grassroots series and three international series. NASCAR is a company driven by technology and innovation, both of which are central to competition and are at the core of our sport.  The sport’s impact is demonstrated with a strong corporate and media footprint. In 2017, more than 1 in 4 (28%) FORTUNE 500 companies continue to invest in NASCAR; while 58 million unique TV viewers, 55 million unique visitors to NASCAR’s in-house operated digital properties and 12 million followers on social platforms consume the sport at home. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe.

    For more information visit and, and follow NASCAR on FacebookTwitterInstagram, and Snapchat (‘NASCAR’).

    Job Description

    NASCAR Digital Media seeks a talented professional to join us in the role of Senior Coordinator, Digital Content based in our Charlotte, NC office.  The Senior Coordinator, Digital Content role encompasses both content creation and presentation across multiple content platforms. The Senior Coordinator is responsible for evaluating innovative ways to create digital, social and video package content that increases fan engagement; smart programming on appropriate channels, editing, video creation and posting, and working across a unified content department.  Success in this role can be defined by continued growth and evolution of content consumption across all content platforms, supported by key performance indicators (KPIs).

    Approximate travel: Up to 20% including weekends.



    • Create and program editorial and video content in an effective way on and applicable social channels, often working under tight deadlines
    • Content ideation and creation, gathering and sizing associated images, writing headlines and blurbs and other outward-facing components of the site that are in place to drive fan engagement.
    • Collaborate with video team to edit and post video, working in a team-first atmosphere.
    • Basic QA of high-traffic, high-engagement and high-expectation components, including section fronts, site navigation, schedule, standings, track & ticket information, sponsor obligation and support of OEM and official partners.
    • Identification, production and curation of social media content, including writing blog posts and other short stories.
    • Editing stories for factual accuracy as well as adherence to different styles (NASCAR and Associated Press), punctuation and grammatical accuracy.
    • Placement of stories and story packages on section fronts, using analytical tools and news judgment to determine order. 
    • Occasional on-the-ground coverage of NASCAR race events.


    • Bachelor’s degree in Journalism or similar, plus one (1) to two (2) years Digital Media experience and/or training; or equivalent combination of education and experience. New graduates encouraged to apply.
    • Experience working with online publishing tools WordPress or similar
      Demonstrated experience working in an environment with deadline pressure
      Willingness to work weekends and nights and some travel to events for coverage
    • Video editing experience using Premier or similar
    • Site programming/formatting experience
    • Experience with social media content management and reporting platforms
    • Experience with Adobe Photoshop, Premier or After Effects and other similar multimedia software suites

    Apply Now!

    We are a company unlike any other in the world. At NASCAR you will find a community of diverse individuals focused on our history, with an eye toward the future. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. The key to our success is our employees and we offer highly competitive salaries, benefits second to none, and opportunities for you to grow and develop both personally and professionally. It won’t take you long to find out that you are on the right track here at NASCAR!

    NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, sex, national origin, age, color, disability, religion, sexual orientation, genetic information, pregnancy, or any characteristic that is protected by law.

    Follow us on Twitter - @NASCARJobs to stay current on all of our openings.


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